Case studies

Gyrus

End-to-end management holds the key for Gyrus

Gyrus is a leader in the niche area of high-end medical instrumentation production; exhibiting to decision makers in the medical field called for the highest standards of design, where both product and brand were in the spotlight.

Neal Display was called on to design an ultimately modular system which could be flexibly accommodated in several locations throughout Europe.

The brief was for a simple, clinical and unfussy but attractive stand where both product and product literature featured prominently.

Working closely with Gyrus, we delivered an original and pragmatic solution where panels could be removed and added according to the limitations of venue space, but retained its integrity as an audience-winning display area.

We undertook complete stand management on the client’s behalf, handling transport, venue liaison and installation. Stand design was such that amendments could be made on the road, or back at our HQ during periods of storage.

Gyrus’ staff could simply walk on and off the stand after each day, leaving the rest to Neal Display.